![]() BillFixers – fixed the Media kit problemīillfixers have combined the “About Us” page with the press page, so journalists have everything on a single page and they don’t waste time looking for additional information. They have three different sections on their Media kit: “Press kit”, “Logo and Brand Assets”, and “Product Screenshots”, which is convenient and well organized. ![]() The Impraise startup is also an efficient press kit example. However, Uber likes to keep it simple and offer only the most important basic information about the company. The Uber company receives a great deal of media attention so it needs a good online press kit. You can check the complete Aweber review here to understand its most important features. The company offers separate files for media products and for text printed products including information guides. However, these figures are impressive and easy to use.ĪWeber – diversified startup press kit exampleĪWeber’s digital press kit can be used in a variety of ways due to its proposed diversified content. 4.5 mm listings, 81k cities, 191 countries and 300 mm guest arrivals. They present their press kit as a “Fast Facts” page, which only includes some figures e.g. Airbnb – short and clearĪirBnB is a well-known company with excellent original marketing. ![]() Depending on which one you choose, there is also a list of prices. It shows the types of advertising the company wants to be part of. The NewsBTC (June 2018 version) press kit example is pragmatic and transparent. Then they offer different types of materials and everything from raw information to photos and files for custom-created logo designs is readily accessible. This shows how to refer to the company in your publication. They make their conditions clear from the beginning. The simplicity of the press kit from Unitel Voice is impressive. Consider how they are built then use the best parts of each example to make your own. The following media kit examples are useful and efficient. Moreover, you can later add the logo of that publication to your website, which adds to your credibility. The majority of people who trust that publication will be intrigued by their recommendation. Your well-constructed PR kit may well help you to be featured in a popular publication. Efficient managers use it as a detailed, often digitized business card. Press kits are no longer only sent to professional PR or communication companies. Use it during your own promoting campaigns – in press conferences, email campaigns, landing pages for lead generation, or meetings. Uploading it as a PDF on your website may not be enough. It is important to choose the right channel to share this kit. Build it as a call to action for all your potential clients. At most, your startup press kit should be a double-sided information page, including contact information and the main details about your products or events. Keep in mind that those who read the kit are always in a hurry. The best kits also provide images, clips, and other marketing materials that reporters can include in their articles. Its main purpose is to introduce them to you and your business as quickly as possible. A media kit is a specialized page or section of your website which offers informative resources for the press. What is a press kit? What does a press kit consist of?Ī press kit, press page, or media kit, is all the same thing. This means a lot of clicks and views on your page, as well as new potential clients. The more popular the publication which writes about you, the wider your exposure. When your company’s name is mentioned in a press article this is not just promotion, but free promotion. Analyzing startup press kit examples will help you do this.Īn online press kit provides all the important information about you in one place, making it easy for journalists to research so this should be a priority when building a website. Your press page is the key to successfully promoting your company. ![]() Journalists will not write about something they know nothing about so they should be able to easily find the most important information about your company. Do you want the media to help make your company popular? You can assist by making it more accessible.
0 Comments
Leave a Reply. |